Online marketing is an essential consideration for your business. Whether a one man operation or an international corporation, digital marketing has the contemporary channels that need to be embraced if you want your marketing plans to be successful and bring strong return on investment, both now and in the future.
Oxford Innovation has partnered with training provider Grow, to offer a discounted Masterclass, teaching the essentials of online marketing. You can get the latest advice in developing an online marketing strategy that will generate more leads and win more business online, above your competition.
This workshop is recommended for any small to medium business owner, strategy influencer or decision maker, as well as any freelancer or un-associated individual who wants to develop a deeper understanding of online marketing. You will learn the following:
•How to use the marketing funnel to keep your online marketing strategy simple
•How to find the keywords that potential customers use online to find what you are selling
•How to use email marketing to build relationships with potential customers and keep your brand in the front of your customers’ minds
•The inside scoop from a respected London SEO company on doing advanced keyword research and selection like a seasoned expert!
•How to use blogging to build your brand and generate business opportunities
•How to create content that people share, builds credibility, demonstrates expertise and knowledge and makes people want to buy from you
•How you leverage the vast power of Twitter to generate a following and build your business
•How to use LinkedIn to strategically to build both your brand and your business
•How to use Google pay per click (PPC) to generate new enquiries for your business at low cost
•How to succeed with Facebook advertising by laser targeting your ideal customers wherever they are
The workshop is run at a comfortable pace, covering issues step by step with an included 20 page workbook to progress through. This ensures that you can continue your development after the workshop. Everything learned is practical, with examples of organisations using online marketing strategies successfully so you can immediately apply them to your business.
These events are held monthly at The British Library Business and IP centre in King’s Cross, London. For more information, or to book a place, visit the eventbrite page. To receive your Oxford Innovation discount, enter the Promo code “oxfordinnovation” and get 50% off the ticket price.
The next available dates include: 22 May, 20 June and 16th July